Stupid Patent of the Month: Phoenix Licensing Trolls Marketers | Electronic Frontier Foundation


This month, we feature another yet another patent that takes an ordinary business practice and does it on a computer. Our winner is US Patent No. 8,738,435, titled “Method and apparatus for presenting personalized content relating to offered products and services.” As you might guess from its title, the patent claims the idea of sending a personalized marketing message using a computer.

Source: Stupid Patent of the Month: Phoenix Licensing Trolls Marketers | Electronic Frontier Foundation

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